Who I am & what I do

Hi, I’m Georgia! I was born and raised in Manila and now call New York City home. With a background in Communications & Marketing from Northeastern University, I’ve built a career at the intersection of culture, storytelling, and strategy. Currently, I am a Social Media Lead at Blue Nile Diamonds, where I bring a global perspective shaped by a mix of influences, experiences, and a lifelong love for fashion, art, beauty, and lifestyle.

I’m a thoughtful creative with a nostalgic edge, drawn to work that blends emotion with aesthetics. My approach to social media goes beyond chasing trends, it’s about building human connections, crafting visuals and narratives that feel timeless while sparking conversation and community.

Whether I’m shaping a brand’s digital voice, leading content strategy, or creating stories that resonate, my goal is always the same: to make work that feels personal, purposeful, and built to last.